Dubai, December 9, 2009: Dubai Bank announced today that it has been selected as one of the "Top 20 innovative users of IT for business" in the Middle East. The awards, presented by Computer News Middle East, celebrate the top 20 organisations in the region that are using information technology in innovative, value-added ways.
Dubai Bank was chosen by industry experts for its dynamic internet and mobile banking facilities. The bank was recognised for its Customer Attention and Relationship Evolution system that provides personalised customer service, for its improved turnaround time in transaction processing and for increased decision making and empowerment for frontline staff via the use of automated eligibility calculators for banking products. These initiatives have resulted in improved customer satisfaction, a key criteria of the award.
Following the CIO 20 Symposium and Awards ceremony in Dubai, Faizal Eledath, Chief Information Officer, Dubai Bank said: "Innovation and quality have been the pillars of our success, helping us introduce unique products and services to our customers. The CIO 20 award is an acknowledged mark of enterprise excellence, reflecting our strategic expertise and innovative business approach. We are very grateful to the entire team for helping us achieve this prestigious industry award."
The "Customer Centricity" theme also contributed in staging initiatives that enhance the availability and accessibility of the bank's financial services to its customers. One such unique offering was to introduce PDA (Personal Digital Assistant – e.g. Blackberry) banking, packaging a rich functionality set usable through an iconic interface. This functionality enabled our customers to conduct internet-banking based transactions from their handheld devices simply by using quick and easy touch points to minimize navigation and by increasing the repeatability of popular transactions.
Dubai Bank has won a host of regional and international awards in 2009, including most recently being ranked second in the UAE for retail banking and "Best Islamic Bank" by Ethos Consultancy. It has also been named “Best Islamic Bank” by Banker Middle East, the Arab world’s premier financial magazine. Additionally, Dubai Bank earned the “Best Islamic Credit Card” award at the Banker Middle East Product Awards, and took home two awards at the International Islamic Finance Forum in the areas of “Alternate Channels in Islamic Banking” and “Innovation in Card Application.” The bank was also recently nominated for “Marketing Strategy of the Year” at the Middle East Business Achievement Awards.